Tasmania In Australia Presents Exclusive Winternships That Blend Adventure, Culture, And Nature In A Playful And Purposeful Winter Escape

Tasmania, Australia is calling out for fearless explorers to make the most out of the cold season like never before as part of its Winternships program, which presents a one-of-a-kind combination of once-in-a-lifetime winter experiences, adventure, and cultural immersion. The select, hands-on experiences challenge visitors to look beyond the routine and plunge headfirst into unforgettable positions that marry purpose, play, and discovery. Whether a person is basking in the cold of Tasmania’s rugged landscapes or taking part in transformative winter pursuits, Winternships reclaims the concept of experiencing winter as participants are given the ultimate and meaningful sojourn into the very heart of Tasmania’s breathtaking landscapes.

Tasmania has launched a new and exciting winter campaign that challenges the conventional view of the colder months by offering 10 unique, hands-on experiences designed to immerse travelers in the island’s natural beauty and vibrant culture. This initiative is set to change the perception of winter by encouraging Australians to embrace the chill and explore Tasmania’s winter offerings, which range from fire-fueled feasts and dark sky adventures to exhilarating coastal plunges and rainforest walks. Applications for these exclusive experiences are open from May 27 to June 17 on the Discover Tasmania website, offering a fresh way to enjoy the winter season.

Tourism Tasmania’s campaign was built on research that revealed a majority of Australians—68%—prefer to wish winter away, with only a small percentage truly identifying as “winter people.” This insight opened an opportunity to shift attitudes and entice Australians to reconsider their view of winter as a time for hibernation. Instead, Tasmania presents winter as a perfect time to reset, reconnect with nature, and engage in unique, immersive experiences. The campaign seeks to show that winter doesn’t need to be about staying indoors but can be an exciting season of exploration, connection, and adventure.

The campaign is particularly significant in promoting Tasmania’s Off Season from May to August, which has rapidly become a driving force behind the state’s winter tourism. With more than 550 curated winter activities and strong support from local operators, Tasmania’s Off Season initiative has turned into a highly appealing option for both international and local visitors. The Off Season highlights Tasmania’s exceptional offerings that cannot be found anywhere else, providing a perfect antidote to the usual summer tourism crowds.

Among the most exciting components of the campaign is the introduction of Winternships, a series of quirky, one-of-a-kind winter experiences aimed at inspiring visitors to embrace the season in the most playful and purposeful way possible. Following the success of “Odd Jobs” in 2024, the Winternships program now heads overseas for the first time, extending its reach to Singapore. By attracting Singaporean travelers in search of cooler climates, wellness retreats, and meaningful adventures, the campaign positions Tasmania as the ultimate winter getaway.

Tourism Tasmania, in collaboration with Trip.com, is giving one fortunate Singaporean resident and their companion the opportunity to win an all-expenses-paid six-night winter getaway to Tasmania. This all-inclusive prize package includes return flights, boutique accommodation, and a personalized itinerary filled with unique Winternship activities. Winners will experience life on a working sheep and cattle farm at Curringa Farm, take part in a sunrise shift at the floating Kuuma Nature Sauna, and enjoy vineyard tours and oyster adventures at Devil’s Corner, offering an unforgettable winter journey in Tasmania.

To boost the campaign’s reach on social and earned media platforms, Tourism Tasmania enlisted comedian, writer, and actor Celia Pacquola. Celia takes on a series of Winternships herself, exploring the humorous side of becoming a “winter person.” In a 60-second video featured on the Discover Tasmania website, Celia dives into her own Winternship adventure, embodying the spirit of winter exploration with her signature humor and warmth. From stoking the fire at Kuuma Nature Sauna as a Sauna Skipper to babysitting nocturnal troublemakers as a Devil Sitter at Devils\@Cradle, Celia experiences Tasmania’s most unique winter activities in a way only she can. Through her lighthearted approach, Celia discovers that being a winter person isn’t about hibernation; it’s about embracing the chill with fun and creativity.

The Winternship program includes ten extraordinary roles that highlight the best of Tasmania’s winter charm. Applicants are encouraged to provide a short explanation of why they wish to experience winter in Tasmania. Those chosen will have the opportunity to experience Tasmania’s unique attractions firsthand, including working as a Calf Concierge at Borradale Stanley, assisting with a mini music festival at Hideaway Farmlet, or participating in off-grid mountain biking adventures with Blue Derby Pods Ride.

Some of the most exciting roles in the Winternships program include:

• Sauna Skipper at Kuuma Nature Sauna: Participants will ensure the floating sauna remains comfortably warm, making the icy plunge into North West Bay water an unforgettable experience.
• Devil Sitter at Devils\@Cradle: Winterns will stay up late to keep a watchful eye on the energetic Tasmanian devils, providing a unique look at these nocturnal creatures.
• Goat Doofer at Hideaway Farmlet: This role involves helping to organize and enjoy a one-of-a-kind goat music festival at a picturesque farm.
• Trail Trailler at Blue Derby Pods Ride: For those who love adventure, this role includes exploring the scenic mountain bike trails of Derby, a paradise for outdoor enthusiasts.
• Calf Concierge at Borradale Stanley: Winterns will rise early to tend to the newborn calves on a working farm, providing a hands-on farm experience.
• Scenic Seat-Warmer at Gorge Scenic Chairlift: Participants will help maintain and operate the iconic chairlift, ensuring guests enjoy the best views of the stunning Gorge.
• Tunnel to Table Taster at Tunnel Hill Mushrooms: Winterns will help cultivate and harvest Tasmania’s renowned mushrooms grown inside a historic railway tunnel.
• Barrel Butler at McHenry Distillery: This unique opportunity allows participants to learn the art of whiskey-making at Australia’s southernmost distillery.
• Fragrance Forager at Undersong Perfumery: Winterns with a keen sense of smell will help bottle perfumes at a local distillery, learning the craft of fragrance production.
• Splinter Specialist at Huon Pine Shop and Creative Paper Tasmania: Participants will work in a woodshop, crafting Huon Pine apples and learning the art of paper-making.

With each role offering something truly distinct, the Winternship program is designed to introduce visitors to Tasmania’s culture, nature, and creative spirit in an exciting and immersive way. Whether working in the natural beauty of Tasmania’s forests or exploring the island’s gourmet offerings, the Winternships provide a playful yet meaningful way to experience the colder months.

Tasmania is revolutionizing winter travel with its innovative Winternships program, giving bold travelers the opportunity to engage in one-of-a-kind experiences blending adventure, culture, and purpose. Tasmania’s innovative winter jobs are calling out to travelers with an invitation to encounter the season in an exciting and purposeful manner.

Applications for Tasmania’s Winternships are now open, inviting adventurous travelers to embrace the winter season like never before. By providing uniquely Tasmanian experiences, this campaign encourages people to step out of their comfort zones, discover new ways to enjoy winter, and celebrate the season with a fresh perspective. To learn more about applying for these unique Winternships, head over to the Discover Tasmania website for full details.